NON-UPF VERIFIED
Non‑UPF Verified is a third‑party certification from the Non‑GMO Project, supported by Technical Administrators like WFCF. It helps brands substantiate limited processing and recognizable ingredients, building trust in a new era of food transparency.
Non-UPF Verified
The Non‑UPF Verified mark indicates that a product has met defined standards for food‑based, recognizable ingredients and limited industrial processing. The mark gives shoppers and retailers added assurance that processing claims have been independently reviewed.
Non‑UPF Verified can be bundled with other Where Food Comes From programs to streamline audits and support multiple verified claims through one coordinated process. Don’t forget to ask about bundling to reduce redundancy and simplify compliance.
Learn more about what Non-UPF verification means for brands.
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What Verification Evaluates
Verification considers both formulation and processing. Industrial additives and ultra‑refined substances are restricted or prohibited, and processing methods are reviewed to confirm a product remains close to its original form. Only products that prioritize whole‑food ingredients qualify to carry the Non‑UPF Verified mark.
Bundling Opportunities
The certification process is often thought of as time consuming and laborious. How will you manage more certifications when you're already focusing on so many others? If it’s your first time, certification is honestly a daunting task.
WFCF has focused priorities and certification efforts to serve consumer package good companies, retailers, suppliers and farmers to ensure we can offer all of the highly recognized certifications while reducing your costs, creating brand awareness and saving you time by streamlining and bundling your many certifications.
WFCF has five different divisions under the WFCF umbrella and are each led by the industry’s experts in their given field. When you choose to work with WFCF, you can rest assured you're working with the best of the best!
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