RaiseWell Certified is a third-party standard for livestock and poultry that combines rigorous animal welfare requirements with verified natural practices. It ensures animals are ethically raised at every stage of life, with no antibiotics or added hormones ever and a diet free of animal by‑products.
Animals are raised with calm, low-stress handling, clean water and nutritious feed, and facilities that support natural movement and humane care throughout their lives.
Animals never receive antibiotics, added growth promotants, or animal by-products in feed, with compliance verified through WFCF’s USDA Process Verified systems.
Animals are identified with electronic ID tags and tracked with records that preserve identity from farm or ranch of origin through backgrounder, feedyard, and harvest.
Each animal's life raised well with reverence and care.
RaiseWell substantiates the raising claims that increasingly matter to customers and consumers, including humanely and ethically raised, no antibiotics ever, no added hormones, no animal by-products in feed, and full traceability. The program aligns with FSIS guidance by tying on-pack claims to defined standards and third-party certification, giving buyers confidence that claims are verified and defensible.
Designed for premium meat programs and natural retailers, RaiseWell supports clean labels and documented production practices while allowing additional claims—such as Vegetarian Fed, Verified Grass Fed, Pasture Raised, or Outdoor Access—to be added as needed. RaiseWell can also be paired with CARE Certified or other complementary programs and bundled into a single, streamlined audit, delivering clarity and efficiency without added complexity.
Stay In Touch
Sign up for our newsletter to stay up to date